Chevrolet executive Rikk Wilde made a very nervous speech while presenting the 2015 Chevrolet Colorado to Madison Bumgarner, the World Series’ Most Valuable player.
After his “technology and stuff” comment, the Twitter universe ran with it, making #technologyandstuff one of the top trends of this week.
You’d think the new #Chevyguy would go down as one big embarrassment, but GM has taken this as an opportunity to shine. Wilde’s famous slogan, “technology and stuff,” is already being used as a catchphrase to promote their vehicles.
Other companies have also started using this new slogan to promote themselves.